Series of AD concepts and development, creative, communication and media negotiation
A UK founded company offering manufactured adjustable beds, recliner chairs, bathlifts and mobility scooters. With a passion founded on British design and quality, their products are locally assembled and delivered nationally. It was from this focus on quality that we communicated a brand worthy of their unique heritage. We created an integrated campaign, using monthly promo ADs in leading SA magazines, direct response and product literature.
INCREASE IN SALES
The AD communication with the direct response element was a proven method in motivating ongoing sales.